A dose of creativity stimulation
to ignite fresh thinking
Theodor Seuss Geisel wanted to make reading fun. The children’s books of his time were mind-numbingly ordinary “Dick and Jane” type books. Dick and Jane were two sensible children who did predictable things and always obeyed the rules.
Geisel had other ideas for children’s books, weird ideas. He thought up strange characters doing odd things. He concocted unusual poetic meters and bizarre artwork.
In 1957 he wrote The Cat in the Hat under the name Dr. Seuss (pronounced ‘Zoyce’ like voice – yes, really). The book was rejected by several publishers for being too unconventional. His work was too weird! But when he eventually found a publisher, the book was an instant success. Children loved this strange cat who turns a cold, wet day into a day of fun and mischief. The Cat in the Hat is still one of my favourite books. It’s hard to believe that it was published in the 50s, it still feels so fresh and contemporary.
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The mind mapping skills that Nessa Temlett learned on our Creativity Wake-Up workshop was the inspiration for her thriving landscaping business. She told us that the mind maps that we practiced in the workshop reminded her of succulent plants, with their whorls of radiating leaves. She used the mind mapping techniques to plan her new landscaping business, which is now flourishing. She named her new business, Flourish Gardens by Nessa, and she specialises in succulent and water-wise plants. Nessa says that she continues to use mind mapping to brainstorm new ideas, products and to plan new projects.
It all started with a mind map!
Nessa's successful landscaping business started with this mind map.
“A Mind Map is the ultimate organisational thinking tool. It is the easiest way to put information into your brain and take information out of your brain. It is a creative and effective means of note taking that literally 'maps out' your thoughts,” Tony Buzan, author...
It is a truth universally acknowledged that a new year should begin with a fresh supply of hope, ambitious resolutions, and the energy to get them going. This is somehow stitched into the fabric of our understanding of how the world should work. We feel entitled to this kind of start to a year. Shouldn’t we be?
It turns out that, no, we are not. It turns out that the world may sometimes twist and turn in wonky, unexpected ways and it is up to us to build the resilience and creativity to deal with it.
Does this sound familiar?
The mental health charity Mind has found that more than half of adults in the UK (60%) and over two-thirds of young people (68%) said their mental health got worse during lockdown. This was amplified when people had to go back into lockdown unexpectedly right in the middle of...
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